made for you business toolkit
This campaign was created to provide a fun, welcoming, and unified message to prospective tourists and visitors, as well as energize and empower local citizens of our community. By celebrating the creativity, craftsmanship, commerce, and caring spirit found in Kalamazoo County, the Made for You campaign offers a diverse range of opportunities to market our region as a unique and exciting destination to discover.
CAMPAIGN ASSETS
We invite all our partners around the county to utilize these assets as we work together with pride in our community and share this uniqueness with family, friends, and future visitors.
HERE IS WHAT YOU'LL FIND:
- Logos/badges
- Posters and postcards with QR codes to website
- Decals with QR codes to website
- Social media post examples and profile picture templates
- T-shirt giveaway/contest
- Shows our county as a whole with clickable sections to different parts of the county and what you can explore in each
- Exploring activities categorized by the 8 mini badges
- User generated content with photos submitted through the t-shirt contest
- Social media post examples and profile picture templates
- Send a free postcard to family and friends inviting them to Kalamazoo!
how to get involved
- Let us know how many posters and/or handouts you’d like
- Would you like to display a window decal?
- Would you like to receive free t-shirts to run a social media contest or giveaway?
- Change your social media profile pictures, add the badge to some of your current marketing pieces or e-newsletters, print off some handouts, or make a post and use the #kzoomadeforyou
- Is there someone you know who doesn’t receive Discover Kalamazoo communications, but should? Please share this email with them and have them subscribe! The more we’re all connected, the better we can work together!