If you’re a business, attraction, restaurant, lodging partner, or are in any way involved in tourism, we want to partner with you! Here you’ll find resources available to our tourism partners and information on how to connect with us for further collaboration. 

Partner Profile on our Website

All our partners are able to have a free profile listing on our website. From the Partner Login area, you will have the ability to edit and modify your posting (including the ability to add photos, social media links, flyers and more) add events, offer coupons and packages and track the traffic to your website from  

Current partners can login here, and if you don’t have a profile yet or need new access, click on “sign up” below.

Join our Partner Email List

We send out monthly content requests and keep our partners up to date with large groups and visiting events and important tourism related information. To join our email list, please reach out to Taylor Abfall at


Advertise with Us

Travel Guide: Discover Kalamazoo produces an annual Travel Guide both in print and digitally with ad space available. 

To get in touch with our Travel Guide advertising rep, please contact Janet Gover at 

Website: Paid content opportunities are available through DTN which offers a variety of paid content opportunities across — opportunities for businesses of every size, scope, and scale to capitalize on the fantastic visitor traffic that Discover Kalamazoo is bringing to our market. DTN offers only premium placements that will deliver your marketing message to visitors who are actively planning their trips to the Kalamazoo area and are ready to book and buy. Meaning a more qualified user audience, higher content engagement and conversion rates, and a bigger bang for your buck. DTN placements run seamlessly within the site's content and are specifically designed to adopt the look, feel, and tone of other content on the website. And DTN's creative is designed to highlight exactly what it is that makes you special in the market, appealing to the emotional needs (which drive decision making) of our visitors. These philosophies help to deliver a message that is more likely to attract and engage the Kalamazoo area visitor more than any paid advertising product on the market. 

Click here to see the variety of paid placements available on our website.

To inquire about DTN advertising opportunities on our website, please contact


Discover Kalamazoo Group Savings Pass

Interested in offering coupons and discounts to visitors? Become a part of our Mobile Savings Passport! This mobile passport consists of coupons and discounts that are only offered to groups and events visiting Kalamazoo such as USTA, Gilmore Keyboard fest, Dokidokon Anime Convention, WMU events and more. Reach out to Amber Thompson at or via phone at 269.876.6563 to get signed up and to learn more.


Discover Kalamazoo Tourism Academy

We are excited to announce the launch of a new FREE training program for anyone in our community who wants to become an outstanding ambassador of Kalamazoo County! Whether this could benefit you personally or others in your organization, please share this information with anyone who may be interested.

Tourism Academy is a web-based training that Discover Kalamazoo will be offering to the community free of charge. It will help community members become great ambassadors of Kalamazoo County by providing tools to talk with visitors about the history, attractions, and the great things they can do while they are in Kalamazoo County. 

Bonus! This is a great ready-made tool to add to your staff training and onboarding, especially for anyone working directly with customers.

The program consists of:

  • Overview knowledge of our attractions and events
  • Articles written by Discover Kalamazoo
  • Short quizzes
  • Videos

The modules take about 2 hours to finish and you can take it at your own pace so there is no need to rush through it. You can come back and pick up where you left off. Discover Kalamazoo will continue to update the program and add more lessons.

How to sign up:

  • Go to
  • Click "sign in" in the upper right corner and create a free account
  • Enjoy the learning!

Questions or Feedback?
If you have any questions or suggestions for future lessons, please contact Amber Thompson at


Volunteer Opportunities

Click here to learn more about opportunities to volunteer at events and conferences to help welcome visitors to our area.


Recruiting Resources for Employers

If you’re looking for area information to share with potential candidates, Discover Kalamazoo has resources to help your business with recruitment. Check out the Living Here section of our website for information, or download the flyer below to use at recruitment events.

Please log in with your partner username and password. If you need assistance, email or call 269-488-0063

Please fill out the form below to create a new partner profile for your business or request access to your existing profile.